Archive for April 2014

Tuesday, April 22 2014
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If you're a fan of Seinfeld then you may possibly also be a fan of this fashion trend.

Thursday, April 17 2014
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Who: LOV Project's one-day pop-up shop featuring designers like Kain label, Naven, Bell Kazan, 94t, Proper Blend, and many more!
When: Saturday from 11AM to 5PM
Where: The Daily Dose café, located at 1820 Industrial St. #104, Los Angeles, CA 90021
What: Score up to 75% off 12 LA brands while grabbing a bite to eat or fresh roasted coffee!

If you got a chance to stop by our Emerging Designer Showcase this past MAGIC, you may have noticed the beautiful, colorful clothing of The House of Perna. We were lucky enough to talk to Amanda Perna, the designer of The House of Perna, to find out a little bit more about her designs.  

Tuesday, April 15 2014

One of the most talked about celebrities at Coachella this year was Kendall Jenner for her stand out style. Unfortunately (or fortunately), we aren't talking about her daring nose ring, but we did want to applaud her for her perfectly put together festival outfits.

Monday, April 14 2014
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To Shop: Sample Sales and Shopping Events

Who: Hudson
When: Saturday from 9AM to 4PM
Where: 5900 Triumph Street, Commerce, CA 90040
What: Hudson Jeans are opening their doors to the public with items from 60-80% off!

If you're lucky enough to attend Coachella this year (I mean, Ellie + Lana?! COME ON!), you have either already been packed since the lineup was announced, or are still running around trying to get your outfits together. I'd probably fall into the first category, and since I am not as fortunate to drive out and have a blast at the best music festival in the world, I still have a pretty good idea of what I'd wear. Make sure you have some time (and extra money for rushed shipping!), because you will definitely be drooling over some of these pieces!

Tuesday, April 08 2014
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With Coachella around the corner, make sure you have your outfits on point to stand out in the crowd of fashionistos and fashionistas.

Thursday, April 03 2014
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To Shop: Pre Coachella Sales 

Who: Tavik, Insight, BeachRiot, Vestal, Groceries, Sabre, and Deus
When: Saturday and Sunday from 9AM to 6PM
Where: 1981 Placentia Ave, Costa Mesa, CA 92627
What: This pre Coachella sale has everything from men's and women's swimwear to sunnies, tees, tanks, watches, headphones, denim, and more. Added bonus: everything is on sale from 50-80% off!

We had a moment to catch up with one of our Emerging Designer's, Renee Tobias, of  Love + Leather to find out what her brand has in store for us in this upcoming season. WIth Coachella quickly approaching, Love + Leather is the perfect add on for your festival outfit, combining an element of Rock and Roll with a bohemian vibe. Take a sneak peak inside the designers mind below!