Archive for February 2014

Thursday, February 27 2014
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If you have not been to this exhibit yet, this weekend will be the perfect time to go with the weather forecast predicting rain. To celebrate the iconic wrap dress turning 40, the Wilshire May Company Building has put out an exhibit that includes vintage and contemporary designs, photography, art and more. Best perk: it's free.

Thursday, February 20 2014
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That's a Wrap, WWDMAGIC

Is it really the last and final day of WWDMAGIC? Noooo, I don't want it to end! All the other ladies and myself were able to let loose a little last night at Beacher's Madhouse which was SO fun- highly recommend for a fun night out with your friends when in Las Vegas!

Thursday, February 20 2014
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To say that WWDMAGIC has been a whirlwind is an understatement. Between the informational social media panels to discussing womenswear trends and discovering new brands, WWDMAGIC is a serious action packed tradeshow!

Thursday, February 20 2014
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Happy last day of WWDMAGIC! I can't believe it's coming to a close. It's been an out of this world three days and today was a day for making every moment count. For me, today included 3 panels at the Social House. Wheeew! So basically lots of running the floor in heels!

Thursday, February 20 2014
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Emerging Designers Showcase
One of my favorite things about WWDMAGIC is it gives me the opportunity to discover new designers and brands that I otherwise wouldn't know. The Emerging Designer Showcase highlights new designers with amazing visions. I was thoroughly impressed with each and every designer that was showcased, but of course I have my favorites.

Ziva Clothing

Thursday, February 20 2014
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HELLOOOOO! I can't believe it's already over!! Time flew by SO FAST today! I had 3 panels since 10 am and visited a bunch of booths to give my thanks to the brands that gifted us.

Thursday, February 20 2014
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So it's Day Three and that's a wrap on WWDMAGIC for me. I really had a fantastic time here and I'm happy I was able to meet so many great brands and bloggers. My day started off with an informative panel on working with bloggers.

Thursday, February 20 2014
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WDMAGIC Day 3- It's over. As amazing as MAGIC has been, with so many cool experiences to be thankful for (thanks Stylesmith!), I am happy that it's over and we finally get to fully recover after a week of craziness! The time spent here has given me a completely new perspective on the fashion industry, and I hope that I can come back again soon!

Thursday, February 20 2014
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Day 3 at MAGIC has everyone running on empty, but it was was another day and opportunity to connect with new brands. First up was a panel at the Social House where we discussed the working relationship between brands and bloggers.

Thursday, February 20 2014
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I don't think there's a single gal out there that hasn't experienced a total fashion crisis while out and about. Whether it's pesky bra straps that won't stay hidden, or the always dreaded arm pit sweat (yuck!), it's never fun to experience. Well now you don't have to! Thanks to Fashion First Aid, all of your worries will be behind you.

Thursday, February 20 2014

It was the final day of WWDMAGIC, and it was magnificent to say the least! One of our most popular attractions was our emerging designer showcase. Our youngest designer, Isabella Rose Taylor, showcased her amazing junior collection. She has been featured on many radio and television shows such as Steve Garvey and The Today Show. The crazy part?

Thursday, February 20 2014

The second day of WWDMAGIC started with another amazingly informational blogger panel. Today they spoke again on brands being involved in social media, but went into depth with what specific elements of each platform they preferred. We believe in helping our brands succeed in every way possible!

Wednesday, February 19 2014
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Hi hi! It's Andi of Oui We Girl (ouiwegirl.com) checking back in to share my day 2 experience! It's amazing how the time flies on the show floor - visiting the designers, chatting with buyers and trend hunting on football field-size show floors makes for an whirlwind day.

Wednesday, February 19 2014
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Hi again!

I had some free time today and decided to travel over to Mandalay Bay to check out ENK.  But before doing so, I had a very fun panel discussion about using instagram video with my fellow bloggers.  I was not a fan of this feature on instagram at first, but motherhood definitely changed my way of thinking and I now love using instagram video to share the funny things that my baby does.  In regards to brands using instagram video though, creativity is really really important!  I have yet to see a brand catch my attention with their instagram videos.

Wednesday, February 19 2014
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I think I'm starting to get the hang of this, guys! For Day Two of WWDMAGIC I was on my first official blogger Q&A panel where the topic was Vocal With Visual. We discussed how bloggers and brands interact with visual platforms like Instagram, Instagram Video, Vine, Pinterest, and even Snapchat. What was great about this panel is that not only did I get to input my own opinions about this topic, but I was also able to learn a great deal from my fellow bloggers.

Wednesday, February 19 2014
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As day two of WWDMAGIC comes to a close, I can't believe how many new brands I've come across and how many more I still have to find! I love wandering around the WWDMAGIC floor and learning about the brands, in many cases from the designers themselves.

Wednesday, February 19 2014
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Pastels, Plaids, Purses & More!

It's day two of WWDMAGIC and I have honestly died and went to fashion heaven! I started my day on the hunt for my favorite winter trends and I really had to control myself because I found so many amazing pieces!

Isn't this coat just pastel perfection?

Later in the afternoon I scoped out some other eye-catching pieces like this fierce silver metallic skirt and fuzzy sweater from Sugar Hill and Poppy Lux- I have a thing for fuzzy sweaters if you can tell from my outfit today. ;-) So fun!

Wednesday, February 19 2014
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Day 2 of MAGIC Market Week- in one word: interesting. It never seems to cease me how many events, brands, and different kinds of people from all over the world are in one place at one time. I spoke in 3 panels today (a VERY hectic day!)- the first was about video in social media (think Instagram & Vine), the second was about trends in womenswear for the winter season, and finally, our discovery & photo session in the afternoon.

Wednesday, February 19 2014
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Inspiration everywhere today! We started off with the most beautiful morning! Coffee, breakfast and sweet rays of sunshine! It's almost like I forgot what warmth felt like… I just wanted to bask in it all day… but then I remembered MAGIC! Let's GO!

Wednesday, February 19 2014
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Hey y'all! It's Kaelah again from The Clueless Girl's Guide! Today I wanted to touch on a social media panel I participated in at WWD MAGIC. This morning's panel was all about "Being Vocal with Visuals." We live in such a visual world and we can communicate so much in just one photo. Whether you're a blogger, a buyer, a designer, or a business owner, you almost always have your cell phone right at your fingertips. Today's technology is so advanced, many phone photos can totally be mistaken for DSLR images when shared on a platform like Instagram.

Tuesday, February 18 2014

By 10am this morning, WWDMAGIC was in full force with our first blogger panel of the show. Amanda, Kaehla, Esmirna, Annette, Sabrina, and Samantha spoke about how important it is for brands to engage with the public through social media. They went into depth on what strategies interested them the most and gave tips on how social media channels should be presented. It was a great panel to attend for brands who are new to social media or have social media accounts, but need help.

Tuesday, February 18 2014
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What's Trending at WWDMAGIC: Major Metallics

Hi, fashion lovers! It's Amanda of the personal style blog Fashionablee Me and I am beyond honored to be here blogging at WWDMAGIC! It's only day one and I am blown away with all the excitement! From speaking on a social media panel to perusing all the brands and upcoming trends, I am like a kid in a fashion candy store.

Tuesday, February 18 2014
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It's official! I arrived in Las Vegas for WWDMAGIC Monday evening and the first day has been such a treat! Here's a quick rundown of today's activities:

10 a.m. Hit the floor! I took to the show floor on a trend hunt to prepare for my first panel of the day: "What's Trending in Womenswear." Quickly there were standout styles, my personal favorites: florals (everywhere!), boxy shaped crops, oversized knits and color everywhere.

Tuesday, February 18 2014
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As a first-time WWDMAGIC blogger, day one at MAGIC MARKET WEEK was a complete whirlwind of beautiful fashion from head to toe. When you walk the WWDMAGIC hall at LVCC you are immediately inundated with bright colors and trendy womenswear from brands you've heard before like BCBGeneration and Chinese Laundry, and brands that you might know but not by name. It's the place to be if you want to get to know more about up-and-coming designers that are both local and worldwide.

Tuesday, February 18 2014
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Today was the first day of WWDMAGIC, and it is still overwhelming for someone who has never been here! So while I look completely lost roaming the Convention Center, I am having the time of my life.

Tuesday, February 18 2014
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Day one at MAGIC was nothing short of amazing! Everywhere I turned I found beautiful pieces that I wanted to add to my closet, shoes that I cannot live without and bag that would make you cry tears of joy. Okay… maybe I'm being just a LITTLE dramatic. But REALLY.

Tuesday, February 18 2014

Don’t forget to get ‘grammin’ with us and share your insta moments on
the WWDMAGIC floor with the hashtag #WWDMAGIC

Tuesday, February 18 2014
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NAME: Annette Vartanian
BLOG/LINK: A Vintage Splendor www.avintagesplendor.com

WHEN AND WHY DID YOU START BLOGGING?
I started in 2012 to share how everyone can add a little splendor and lots of chic to everyday life through fashion, interior design, and entertaining.

Tuesday, February 18 2014
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We hit the ground running on Day 1 of WWDMAGIC. Sabrina and I started the morning off discussing social media at The Social House and then wandered about taking in the new designs for next fall. We had a chance to meet and talk with Nicole Polizzi, known to most as Snooki.

Tuesday, February 18 2014
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Hey MAGIC fans! Kaelah here from The Clueless Girl's Guide! I wanted to share a super comprehensive recap of my first day at MAGIC this season! I feel so incredibly fortunate to be given the chance to come back because I enjoyed myself so much last August. This time around is much more laid back and relaxed since I don't feel overly nervous or out of my element. Feeling relaxed is a huge plus when you're interviewing Kristin Cavallari (!!!) I know! I'll get to that soon...

Tuesday, February 18 2014
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Hello ! It's my birthday! hehe AND I am so happy to be spending my birthday with my fellow bloggers at WWDMAGIC again this year! I had a few panels today already and although this is my 3rd season here, I still get a little nervous being in the spotlight!

Tuesday, February 18 2014
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The first day of WWDMAGIC started off with a bang as they say.  I was excited to be on the first Social Media panel in the morning, where we discussed social media and how brands can better use these platforms to engage with customers and bloggers.  Social Media is such a large part of blogging and connecting with my readers - I'm glad I was able to chat with my fellow bloggers about key strategies that can be used to engage with customers, drive brand awareness, and have fun with the products and services that a brand represents. 

Monday, February 17 2014
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NAME: Sabrina Mallah
BLOG/LINK: Sabrina Says

WHEN AND WHY DID YOU START BLOGGING?
I started my blog about four years ago. At first, it was just a way to stay connected with friends who had moved away and then it just started growing and evolving more into a style blog.

 

Sunday, February 16 2014
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It's that time of year again! MAGIC MARKET WEEK begins this week and, as always, there are plenty of activities to fill your schedule! When you're not busy taking appointments and walking the floor at WWDMAGIC, be sure to check out some of these floor activities you won't want to miss!

Saturday, February 15 2014
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NAME: Mai Ann Nguyen-Miyoshi
BLOG/LINK: Just Another Typical Night in Tokyo
WHEN AND WHY DID YOU START BLOGGING?
I started blogging in May of 2008 after attending a designer traveling to Tokyo from Berlin who encouraged me to share on a blog photos of what I was doing everyday..which was partying hard.

Saturday, February 15 2014
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NAME: Amanda Weiss
BLOG/LINK: Fashionablee Me

WHEN AND WHY DID YOU START BLOGGING?
Because I work in the fashion industry, I always found myself giving style advice, contributing to other blogs and websites, and after about a year of sharing my outfits on Instagram, I finally took the plunge a little over two years ago to document my own personal style (amongst other things) on Fashionablee Me.

Saturday, February 15 2014
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NAME: Esmirna Tapia
BLOG/LINK: Platforms for Breakfast/ www.platformsforbreakfast.com

WHEN AND WHY DID YOU START BLOGGING?
I began writing this blog in 2011 because being the creative soul that I am, I needed an outlet to express myself through daily thoughts and happenings. I ended up being too busy with school that I neglected it, posting sporadically whenever I remembered to.

Friday, February 14 2014
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The second day of WWDMAGIC started with another amazingly informational blogger panel. Today they spoke again on brands being involved in social media, but went into depth with what specific elements of each platform they preferred. We believe in helping our brands succeed in every way possible!

Interview with WWDMAGIC President: Christopher Griffin

Can you tell us about some of the exciting events and seminars happening at the show this season?
Very excited to have Hal Rubenstein back as Guest Fashion Director for the daily North Hall Fashion shows, The Photo Studio @ WWDMAGIC always has action going on so that's something to take a look at when on the show floor.

Tuesday, February 11 2014

How great is this look spotted at Paris Couture Week by Harpers Bazaar?! It's quirky and on trend whilst looking super comfy and cozy. Perfection.

Wednesday, February 05 2014
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So we're a little biased over here since we all seem to love cats, but our interest aside it seems like felines are fierce and everybody wants to get their hands on a cat inspired piece.