WWDMAGIC: Day One

WWDMAGIC: Day One

Tuesday, February 18 2014

By 10am this morning, WWDMAGIC was in full force with our first blogger panel of the show. Amanda, Kaehla, Esmirna, Annette, Sabrina, and Samantha spoke about how important it is for brands to engage with the public through social media. They went into depth on what strategies interested them the most and gave tips on how social media channels should be presented. It was a great panel to attend for brands who are new to social media or have social media accounts, but need help.

The next WWDMAGIC blogger panel was shortly after. They each chose items from the show floor to represent their perception of what is trending this season. It was an opportunity for brands to find out what the top trendsetters are looking for this season. Andi's favorite trend was bright comical floral prints from Glamorous!

Over in WWDMAGIC WHITE, fashion extraordinaire, Hal Rubenstein, picked his favorites from the show floor and gave advice on how to execute a perfect outfit full of color and texture. Each look was different according to the type of occasion. See more on our instagram and twitter!

Last, but most certainly not least, the fashion show on The Runway in WWDMAGIC WHITE was completely vibrant in the best way possible. This is the one time everyone gets to watch a runway show only containing pieces from current exhibitors with labels that give the location of where the clothes can be ordered! The runway shows will continue tomorrow and Thursday at 2pm.